Steve Tennant Portait

About Tennant Consulting

I'm Steve Tennant, Managing Director of Tennant Consulting. For the last 20 years, I have worked with over 40 companies to create software solutions to solve their customers' most pressing business problems.

Tennant Consulting consists of me and my part-time assistant, Darlene. Depending on the needs of your project, we can bring in additional expertise from a network of consultants in Marketing, Product Management, Sales, Engineering, Quality Assurance, Professional Services, Finance, Legal, Human Resources, Leadership Development, Executive Recruiting and IT.

My ideal clients want to learn and develop something new, not just in their companies, but in themselves. They are usually experts in technology or the customer's business, but when we begin, they may not have experience creating sales and marketing operations, bringing new products to market, raising venture capital or managing partnerships. When we begin, sometimes they can be skeptical or discouraged because things are not working as they like. Other times, they assume the task is easy because they've never done it. I show a glimmer of a new way to do something, and we take a step forward. When that works, we take another. And so on. By the end of our projects, when they have the aptitude and interest to learn, my clients have the ability to do many of these things themselves.

My intention for Tennant Consulting is to be a high-quality firm, not a large firm, using the Hollywood model. In Hollywood, people come together to work on a movie or TV show, work it for a few months, then when the movie is over, they disband and go to the next project. With us, there's a network of great consultants and contractors rather than a large staff. That means you are not paying for the consulting firm's Class A office space that you rarely see or high billing rates to cover the consultants sitting on the bench. And you get on-demand, top-notch talent for your project when you need it.

I also founded the PeopleSoft Alumni Network, which many software industry clients use to support their recruiting efforts when looking for full-time employees. I worked there in the fast-growth days, 1994-2000, well before the Oracle acqusition and left to go to an Internet startup during the dot-com boom.

As VP of Business Development at PeopleSoft, I grew the alliance portfolio from 100 to 300 companies and $500M to $4B in revenues, and managed a team of product managers and product line that grew from $7M to over $100M in revenues in 3 years.

Before PeopleSoft, in 11 years at Andersen Consulting, I built large manufacturing systems, government financial accounting systems, utility billing systems, banking, mortgage and mutual fund systems at more than 15 clients, managing hundreds of programmers and business analysts. Many technology clients tell me they appreciate my technical background, as relatively few marketing consultants they've worked with have had first hand experience with prototyping, coding and testing.

Since 2001, when I founded Tennant Consulting, I have focused on Internet, software and high-tech startups. In the most difficult venture environment in decades, I helped my clients obtain $8M in early stage venture funding, developing the investor pitches and visiting every software VC in Silicon Valley. I've worked with over 25 software and high-tech companies, helping to drive my clients' business strategy, marketing and alliances operations, avoiding common pitfalls and delivering top-line results.

I, too, am an entrepreneur. I've run my own consulting firm since 2001. Unlike a consultant in a large consulting firm, I experience first-hand the challenges of growing revenues, delivering to clients, innovating, and developing great relationships - balanced with being a husband, father, son, friend and active member of my local community.

Today, my consulting focus is on providing services for software companies that need to:
  • Build an innovative product that customers want to buy.
  • Revitalize static revenue growth in a mature market.
  • Define a product road map to get venture funding.
  • Create alliance partnerships and improve management of key relationships.
  • Develop a product vision.
  • Develop a new market strategy.
My past roles and clients include:
  • VP of Marketing and Business Development, Planitax
      (Seed & Series A, Hosted Application Software)
  • VP of Business Development, Rolling Thunder
      (Seed Stage, Audit Enterprise Software)
  • VP of Business Development, Ninth House Network
      (Series B, Hosted Video & E-Learning Software)
  • VP of Business Development, PeopleSoft
  • VP of Product Research, Knowledge Management, PeopleSoft
  • Director of Financial Services Industry Strategy, PeopleSoft
  • Director of Product Strategy, PeopleSoft
  • Programmer, Analyst, & Senior Manager, Andersen Consulting (now Accenture)
My passion is working with a team to bring a new solution to market -- regardless of your company's stage of development.
Learn more about my services, client results, or what I'm up to on my blog.




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