Marketing Consulting | Product Marketing | Strategy |
Helping Software CEOs Develop and
Market Great Products that Dominate Markets

Since 2001, Tennant Consulting has helped early stage software companies grow faster.
I help my clients avoid strategic pitfalls, evaluate markets, define great products, turbocharge sales and marketing operations, raise venture capital and create world class alliances.

Hello, I'm Steve Tennant, managing director of Tennant Consulting. I help clients grow by getting to the heart of their business concept: Who is your customer? What challenge or problem do they have? How do you solve it better than anyone else? We increase your solution's value by finding innovative opportunities to provide new and better products and services. Next, with your enhanced solution, we communicate your value proposition to employees, customers, investors, and partners. The result? Increased sales, an engaged workforce, better products and services, venture capital funding, strong alliances - and a dream realized.

Unlike a full-time marketing executive, I typically work with 2-5 companies at a time, providing scalable, on-demand services to help you succeed. While I'm a part-time resource, you get 100% of my ideas, network, affiliated contractors, and the flexibility to quickly scale up or down as needed.

Tennant Consulting offers:
  • Experience - World-class consulting, Internet, enterprise software, and start-up credentials.
  • Value - My goal is to deliver 10x in benefits for what you pay for my services.
  • Objectivity - An honest voice and an objective perspective.
  • Speed - Rapid start-up and capacity on demand.
  • Focus - Dedicated resource for a specific mission. No distractions.
  • Flexibility - Part-time and project-based to fit your budget.
  • Connections - Access to over 3,000 people in the software and venture capital industry. In addition, I founded the PeopleSoft Alumni Network which has 1,800 members around the world.
  • Credibility - Proven ability to enhance my clients' credibility with customers, partners, investors and board members.
I invite you to learn more about my background, services, and client success stories. Subscribe to my newsletter, Tennant Consulting Times for original articles to grow your high-tech company faster.




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